IMPACTS OF THE ELECTRONIC MEDIA IN THE ECONOMIC DEVELOPMENT OF NIGERIA (A CASE STUDY OF ENUGU STATE BROADCASTING SERVICE ENUGU)
ABSTRACT
The Enugu State Broadcasting Service (ESBS Radio I) Enugu like many other electronic media establishment in Nigeria has been carrying out its communicating functions of informing, educating, entertaining, persuading and public enlightenments and advertisements and other social programmes using the social scientific methods of questionnaire survey and depth interview methods in the project work, the work is handled in five chapters. Chapter one introduced the electronic media and the guide on the handling of the topic and significance/rationale of the study. The chapter two continued with reviewing literature which ex-rayed the summary of related literature reviewed. Chapter three explained the research methodology used to study the topic. The research methods include the questionnaire and survey method and interview while in chapter four data presentation and results summary of results findings are made relevant to research questions. Chapter five finally handled the discussion, implications, recommendations discussion of results and conclusions. Finally, it was found out that ESBS radio I, not only have an impact in the economic development of Nigeria as electronic media but went a step further to train other professionals.
CHAPTER ONE
1.0 INTRODUCTION
1.1 BACKGROUND OF THE STUDY
The electronic media which is the focus of this study comprises the radio and television. The sophistication of these media of communication distinguished them as the wonders of modern communication. Just as the twentieth century dawned, a system was perfected which electromagnetic impulses could be sent through the air without wires carrying voice transmissions over long distances. This as radio” (Bottner). Electronic media are the machinery or an institutions used for simultaneous transmission of information to a wide and divergent audience. Although the electronic media are channels for which information is transmitted to the audience through the transmitted to the audience through the different types of media, yet they represent the attempt of man to relate to and interact with other men. It is clear to note that communication has been enhanced nationally and internationally with the use of technology. Mr. E. N. Aniebona in his contribution an impact of broadcasting in a developing context has this to say about electronic media “Electronic media are powerful and effective instruments for achieving national goals such as in need for widespread education for both children and adults in order realize the set down objectives in economic growth, health care, political and social awareness, political stability self reliance and national identify among other things”2.
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