MARKETING PROJECT TOPICS AND RESEARCH MATERIALS

1. 1.) THE EFFECT OF CULTURE ON CONSUMERS BUYING BEHAVIOUR
2. 2.) STRATEGIES FOR MARKETING A NEW PRODUCT IN A SATURATED MARKET
3. 3.) SIGNIFICANCE OF PRICE ON THE SALES OF NEW PRODUCT
4. 4.) SIGNIFICANCE OF PRICE IN INTRODUCTION OF NEW PRODUCT
5. 5.) SIGNIFICANCE OF PERSONAL SELLING IN THE MARKETING OF DETERGENT
6. 6.) ROLE OF MARKETING IN NIGERIA BANKING SECTOR
7. 7.) ROLE OF ADVERTISING IN THE SALES OF NIGERIA MADE GOODS
8. 8.) PACKAGING AS A PROMOTIONAL TOOLS IN THE MARKETING OF CONSUMER GOODS
9. 9.) EFFECTIVE ADMINISTRATION OF CREDIT IN COOPERATIVE ENTERPRISES
10. 10.) NEW PRODUCT DEVELOPMENT TEST MARKETING PROSPECT AND CHALLENGES
11. 11.) MARKETING STRATEGIES AS A TECHNIQUE FOR PROFIT MAXIMIZATION IN MANUFACTURING ENTERPRISE
12. 12.) MARKETING OF PETROLEUM PRODUCTS
13. 13.) INFLUENCE OF PRICING STRATEGY ON THE SALES OF NEW PRODUCT
14. 14.) INFLUENCE OF ADVERTISEMENT IN CONSUMER’S BUYING BEHAVIOUR
15. 15.) IMPORTANCE OF PRODUCT LIFE CYCLE IN MARKETING ORGANIZATION
16. 16.) IMPACT OF SALES PROMOTION ON THE MARKETING OF SOFT DRINKS
17. 17.) THE EFFECTS OF PACKAGING ON SALES OF CONSUMER PRODUCT
18. 18.) EFFECT OF MARKETING PLANNING ON THE PERFORMANCE OF SERVICE ORGANIZATION
19. 19.) THE EFFECT OF ADVERTISING ON A COMPANY’S PRODUCT
20. 20.) A STUDY OF THE PRODUCT DISTRIBUTION SYSTEM IN THE BREWERY INDUSTRY
21. 21.) A CRITICAL STUDY OF THE IMPACT OF ADVERTISING ON CONSUMERS PATRONAGE
22. 22.) AN APPRAISAL OF THE DISTRIBUTION STRATEGIES OF ICE CREAM FIRM
23. 23.) AN EVALUATION OF SALES PROMOTION IN INCREASING THE LEVELS OF NETWORK PATRONAGE IN THE TELECOMMUNICATION INDUSTRY
24. 24.) AUTOMATIC IN BUSINESS ORGANIZATION
25. 25.) EFFECTS OF JOB SATISFACTION ON EMPLOYEE PERFORMANCE
26. 26.) EFFECTIVENESS OF STRATEGIC MARKETING IN NIGERIAN BANKS
27. 27.) THE EFFECT OF TEST MARKETING ON PRODUCT INNOVATION
28. 28.) GUERRILLA MARKETING FOR IMPROVING PERFORMANCE OF MARKETING OF HOTEL SERVICES IN NIGERIA
29. 29.) MARKET SEGMENTATION AS AN EFFICIENT TOOL OF ACHIEVING INCREASED MARKET SHARE
30. 30.) MARKETING PLANNING AS A MEANS OF ACHIEVING INCREASE IN MARKET SHARE IN NIGERIA
31. 31.) MARKETING RESEARCH AS A INSTRUMENT FOR INCREASED PROFITABILITY IN SERVICE COMPANY
32. 32.) MARKETING STRATEGY FOR AIRLINES
33. 33.) STRATEGIES FOR INTRODUCTING A NEW PRODUCT IN THE MARKET
34. 34.) PROMOTION AS A STRATEGY OF MANUFACTURES TOOLS FOR CONSUMERS LOYALTY
35. 35.) RELEVANCE OF MARKETING INFORMATION SYSTEM IN THE ACHIEVEMENT OF ORGANIZATIONAL OBJECTIVE
36. 36.) SALES MANAGEMENT IN THE BREWERY INDUSTRY
37. 37.) SALES PROMOTION: A TOOL FOR ACHIEVING CUSTOMERS BRAND LOYALTY IN THE TABLE WATER INDUSTRY
38. 38.) SALES PROMOTION IN INCREASING THE LEVELS OF NETWORK PATRONAGE IN THE TELECOMS INDUSTRY IN NIGERIA
39. 39.) SOLVING UNEMPLOYMENT PROBLEM THROUGH THE ESTABLISHMENT OF SMALL SCALE INDUSTRIES (SSIS)
40. 40.) STRATEGIC MARKETING PLANNING AS A MEANS OF ACHIEVING INCREASE IN MARKET SHARE IN THE COMPETITIVE MARKET
41. 41.) THE APPLICATION OF MARKETING CONCEPT IN THE NIGERIA PUBLIC SECTOR COMPANY
42. 42.) THE EFFECT OF PERSONAL SELLING ON MARKETING PERFORMANCE OF INDUSTRIAL PRODUCT
43. 43.) THE EFFECT OF PRODUCT LIFE CYCLE ON ORGANIZATION SALES
44. 44.) THE EFFECT OF PROMOTION STRATEGIES ON THE MARKETING PERFORMANCE IN EDUCATIONAL SERVICES
45. 45.) THE EFFECT OF PROMOTIONAL MIX MARKETING OF AIRLINE SERVICE IN NIGERIA
46. 46.) THE EFFECT OF SALES PROMOTION AS A TOOL FOR ACHIEVING CUSTOMERS BRAND LOYALTY IN THE TABLE WATER INDUSTRY
47. 47.) THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN THE MARKETING PERFORMANCE OF COSMETICS
48. 48.) THE IMPACT MARKETING RESEARCH ON THE MARKETING PERFORMANCE OF SOFT DRINK IN NIGERIA
49. 49.) THE IMPACT OF ADVERTISING ON THE COMPANY MARKETING GROWTH
50. 50.) THE IMPACT OF APPLICATION OF MARKETING CONCEPT IN THE NIGERIA PUBLIC SECTOR INDUSTRY
51. 51.) THE IMPACT OF PRODUCT OF BRANDING ON THE SALES OF CONSUMER PRODUCT
52. 52.) THE IMPACT OF RAPID INCREASE SALES PROMOTION ACTIVITIES ON THE SALES OF SOFT DRINKS IN NIGERIA
53. 53.) THE INFLUENCE OF PACKAGING AS A PROMOTIONAL TOOL IN THE DETERGENT INDUSTRY
54. 54.) THE NEED FOR THE APPLICATION OF MARKETING CONCEPT IN GOVERNMENT ESTABLISHMENT
55. 55.) THE ROLE OF PRODUCT MANAGEMENT IN THE MARKETING PERFORMANCE OF BANKING SERVICE
56. 56.) THE RELEVANCE OF NEW PRODUCT DEVELOPMENT ON ATTAINING MARKETING OBJECTIVE OF TABLE PRODUCERS
57. 57.) THE RELEVANCE OF PACKAGING IN THE MARKETING OF CONSUMER GOODS IN NIGERIA
58. 58.) THE ROLE OF ROAD TRANSPORT NETWORK IN THE MARKETING OF AGRICULTURAL PRODUCT
59. 59.) THE STUDY OF THE IMPACT OF RADIO ADVERTISING ON THE MARKETING OF CONSUMERS PRODUCTS
60. 60.) THE UNIQUENESS AND IMPACT OF COMMERCIAL BANK LENDING ON THE GROWTH OF SMALL-SCALE INDUSTRIES
61. 61.) THE USE OF PUBLIC RELATIONS PRACTICE IN GOVERNMENT INSTITUTION
62. 62.) INFLUENCE OF NEW MEDIA ON INFORMATION ACQUISITION
63. 63.) IMPACT OF FACEBOOK AND 2GO AS AN EFFECTIVE INTERPERSONAL MEDIA OF COMMUNICATION
64. 64.) IMPACT OF ICT ON ADVERTISING PRACTICE IN NIGERIA
65. 65.) IMPACT OF INTERNET TECHNOLOGY ON JOURNALISM PRACTICE IN NIGERIA
66. 66.) EXAMINATION OF THE IMPACT OF INTERNET ON RADIO BROADCASTING
67. 67.) IMPACT OF SOCIAL MEDIA ON MODERN JOURNALISM PRACTICES IN NIGERIAN WITH A FOCUS ON JOURNALISTS
68. 68.) AUDIENCE PERCEPTION OF FACEBOOK AS A MARKETING MEDIUM
69. 69.) PLACE OF TWITTER AS A SOCIAL MEDIA AS INTERPERSONAL COMMUNICATION MEDIUM
70. 70.) USING INFORMATION TECHNOLOGY AND SOCIAL MEDIA TO ENHANCXE INFORMATION SHARING AND PUBLIC PARTICIPATION IN GOVERNANCE FREEDOM OF INFORMATION ACT IN NIGERIA
71. 71.) PERCEPTION OF STUDENTS TOWARDS SOCIAL MEDIA AS A MARKETING TOOLS
72. 72.) COMPARISON OF SOCIAL MEDIA AND RADIO STATIONS ON THE ASSESSMENT OF NEWS INFORMATION
73. 73.) EFFECTIVENESS OF SOCIAL MEDIA IN NEWS PRODUCTION
74. 74.) THE ATTITUDE OF NIGERIANS TOWARDS MADE-IN-NIGERIAN GOODS
75. 75.) THE EFFECT OF BRANDING ON PRODUCT MARKETING
76. 76.) PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE BUSINESS IN NIGERIA
77. 77.) SERVICE DELIVERY AS AN INSTRUMENT OF ACCESSING COMPETITIVE ADVANTAGE IN MARKETING
78. 78.) EFFECTS OF MOTIVATION ON SALESFORCE PERFORMANCE IN GUINNESS NIGERIA PLC AND MOBILE TELECOMMUNICATION NETWORK
79. 79.) EFFECTS OF PRICING ON CONSUMPTION OF CHAMPION LAGER BEER
80. 80.) EFFECT OF MARKETING RESEARCH ON PRODUCT DEVELOPMENT
81. 81.) INTERNAL MARKETING PRACTICES AND EMPLOYEES PRODUCTIVITY IN PUBLIC INSTITUTIONS IN NIGERIA
82. 82.) APPLICATION OF MARKETING CONCEPTS IN BANKING INDUSTRY AND ITS EFFECT ON CUSTOMER SATISFACTION
83. 83.) THE EFFECT OF CUSTOMER RELATIONSHIP MANAGEMENT (CRM) ON CUSTOMER SATISFACTION
84. 84.) AUDIENCE PERCEPTION OF FEMALE MODEL IN ADVERTISING MESSAGE WITH REFERENCE TO LUX SOAP TELEVISION ADVERTISEMENT
85. 85.) AN EVALUATION OF THE DISTRIBUTION STRATEGIES FOR THE MARKETING OF PETROLEUM
86. 86.) AN EVALUATION OF SALES PROMOTION IN INCREASEING THE LEVELS OF NETWORK PATRONAGE IN THE TELECOMS INDUSTRY
87. 87.) PUBLIC PERCEPTION TOWARDS BILLBOARD ADVERTISMENT
88. 88.) THE ROLE OF ADVERTISEMENT MEDIA ON CONSUMER BUYING BEHAVIOR
89. 89.) THE USE OF PACKAGING AS AN EFFECTIVE WAY OF MARKETING NEW PRODUCT
90. 90.) THE IMPACT OF MARKETING COMMUNICATION ON PRODUCT DEVELOPMENT
91. 91.) THE ROLE OF PUBLIC RELATIONS IN MARKETING
92. 92.) THE INFLUENCE OF CUSTOMER RELATIONSHIP MANAGEMENT ON THE SALES OF PRODUCTS
93. 93.) AN EVALUATION OF MARKETING STRATEGIES OF MOBILE PHONE OPERATORS
94. 94.) THE IMPROVING DISTRIBUTION EFFECTIVENESS IN MARKETING OPERATION
95. 95.) RELATIONSHIP MARKETING IN MAINSTREAM BANK PLC
96. 96.) IMPACT OF ONLINE SHOPPING ADVERTS ON CONSUMER BUYING RATE
97. 97.) AN EXAMINATION OF TWITTER BAN ON DIGITAL MARKETING
98. 98.) ASSESSMENT OF TWITTER BAN ON BRAND AWARENESS IN NIGERIA (A CASE STUDY OF RITE FOOD LIMITED, LAGOS STATE )
99. 99.) AN EMPIRICAL INVESTIGATION OF COVID-19 ON PRODUCT SALES AND MARKETING
100. 100.) A STUDY ON PSYCHOGRAPHIC PROFILING AND INCREASED SALES EFFICIENCY