EFFECT OF CUSTOMER SERVICE MANAGEMENT ON COMPANY DEVELOPMENT (A CASE STUDY OF UNITY BANK PLC, UYO)
ABSTRACT
This research on the topic “Effect of customer services management on company development” seeks to investigate the impacts of customer services practitioners and their corresponding roles in company growths and developments. Eight objectives were set aside as a pivot point with two well selected affirmative hypothesis to test the positivity in order of stated research question. Multiple questions were prepared on a questionnaire approach to capture the opinion of the respondent and was properly conducted a cross section of Unity Bank Plc staff and customers in Uyo hypothesis tested and research questions were analyzed, hypothesis tested and research rejected all null hypothesis (table refers). Based on points and findings, it is agreed that customer services management contributes hugely to bank’s growth and development, and recommendations are append to regulate the operations of the practitioners in such outfit.
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